The institutional semiotics of Wal-Mart flyers and signage in the United Kingdom, Germany and China

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Bibliographische Detailangaben
Weitere Verfasser: Arnold, Stephen J. (BerichterstatterIn) , Gerhard, Ulrike (BerichterstatterIn)
Dokumenttyp: Kapitel/Artikel
Sprache:Englisch
Veröffentlicht: 2006
In: Wal-Mart world
Year: 2006, Pages: 143-162
Online-Zugang: Volltext
Verfasserangaben:Stephen J. Arnold ... Ulrike Gerhard ...

MARC

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