The importance of the indirect transfer mechanism for consumer willingness to pay for fair trade products: evidence from a natural field experiment

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Hauptverfasser: Koppel, Hannes (VerfasserIn) , Schulze, Günther G. (VerfasserIn)
Dokumenttyp: Article (Journal)
Sprache:Englisch
Veröffentlicht: 3 August 2013
In: Journal of consumer policy
Year: 2013, Jahrgang: 36, Heft: 4, Pages: 369-387
ISSN:1573-0700
DOI:10.1007/s10603-013-9234-0
Online-Zugang:Verlag, Volltext: http://dx.doi.org/10.1007/s10603-013-9234-0
Volltext
Verfasserangaben:Hannes Koppel, Günther G. Schulze

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