On the adaptive flexibility of evaluative priming

If priming effects serve an adaptive function, they have to be both robust and flexible. In four experiments, we demonstrated regular evaluative-priming effects for relatively long stimulus-onset asynchronies, which can, however, be eliminated or reversed strategically. When participants responded t...

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Bibliographic Details
Main Authors: Fiedler, Klaus (Author) , Blümke, Matthias (Author) , Unkelbach, Christian (Author)
Format: Article (Journal)
Language:English
Published: 2011
In: Memory & cognition
Year: 2011, Volume: 39, Issue: 4, Pages: 557-572
ISSN:1532-5946
DOI:10.3758/s13421-010-0056-x
Online Access:Verlag, lizenzpflichtig, Volltext: https://doi.org/10.3758/s13421-010-0056-x
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Author Notes:Klaus Fiedler, Matthias Bluemke, Christian Unkelbach
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On the adaptive flexibility of evaluative priming by Fiedler, Klaus (Author) , Blümke, Matthias (Author) , Unkelbach, Christian (Author) ,


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