Advertising expenditure and consumer prices
This paper studies the effect of a change in the marginal costs of advertising on advertising expenditures of firms and on consumer prices. I make use of a policy change in Austria, that involved an increase of the taxation of advertising in parts of the country, and a simultaneous decrease in other...
Gespeichert in:
| 1. Verfasser: | |
|---|---|
| Dokumenttyp: | Article (Journal) |
| Sprache: | Englisch |
| Veröffentlicht: |
2 May 2013
|
| In: |
International journal of industrial organization
Year: 2013, Jahrgang: 31, Heft: 4, Pages: 331-341 |
| ISSN: | 0167-7187 |
| DOI: | 10.1016/j.ijindorg.2013.05.001 |
| Online-Zugang: | Verlag, lizenzpflichtig, Volltext: https://doi.org/10.1016/j.ijindorg.2013.05.001 Verlag, lizenzpflichtig, Volltext: https://www.sciencedirect.com/science/article/pii/S0167718713000465 
|
| Verfasserangaben: | Ferdinand Rauch |
MARC
| LEADER | 00000caa a2200000 c 4500 | ||
|---|---|---|---|
| 001 | 183909978X | ||
| 003 | DE-627 | ||
| 005 | 20230710092322.0 | ||
| 007 | cr uuu---uuuuu | ||
| 008 | 230314s2013 xx |||||o 00| ||eng c | ||
| 024 | 7 | |a 10.1016/j.ijindorg.2013.05.001 |2 doi | |
| 035 | |a (DE-627)183909978X | ||
| 035 | |a (DE-599)KXP183909978X | ||
| 035 | |a (OCoLC)1389736766 | ||
| 040 | |a DE-627 |b ger |c DE-627 |e rda | ||
| 041 | |a eng | ||
| 084 | |a 17 |2 sdnb | ||
| 100 | 1 | |a Rauch, Ferdinand |e VerfasserIn |0 (DE-588)142466425 |0 (DE-627)635998572 |0 (DE-576)330871412 |4 aut | |
| 245 | 1 | 0 | |a Advertising expenditure and consumer prices |c Ferdinand Rauch |
| 264 | 1 | |c 2 May 2013 | |
| 300 | |a 11 | ||
| 336 | |a Text |b txt |2 rdacontent | ||
| 337 | |a Computermedien |b c |2 rdamedia | ||
| 338 | |a Online-Ressource |b cr |2 rdacarrier | ||
| 500 | |a Gesehen am 14.03.2023 | ||
| 520 | |a This paper studies the effect of a change in the marginal costs of advertising on advertising expenditures of firms and on consumer prices. I make use of a policy change in Austria, that involved an increase of the taxation of advertising in parts of the country, and a simultaneous decrease in other parts. I show that advertising expenditures of firms move quickly in the opposite direction of the marginal costs of advertising. Consumer prices increase with advertising in some industries, and decrease in others. This effect correlates with informational differences in advertisements across industries. | ||
| 650 | 4 | |a Advertising | |
| 650 | 4 | |a Advertising and prices | |
| 650 | 4 | |a Advertising tax | |
| 773 | 0 | 8 | |i Enthalten in |t International journal of industrial organization |d Amsterdam [u.a.] : Elsevier, 1983 |g 31(2013), 4, Seite 331-341 |h Online-Ressource |w (DE-627)253781744 |w (DE-600)1460610-0 |w (DE-576)072794380 |x 0167-7187 |7 nnas |a Advertising expenditure and consumer prices |
| 773 | 1 | 8 | |g volume:31 |g year:2013 |g number:4 |g pages:331-341 |g extent:11 |a Advertising expenditure and consumer prices |
| 856 | 4 | 0 | |u https://doi.org/10.1016/j.ijindorg.2013.05.001 |x Verlag |x Resolving-System |z lizenzpflichtig |3 Volltext |
| 856 | 4 | 0 | |u https://www.sciencedirect.com/science/article/pii/S0167718713000465 |x Verlag |z lizenzpflichtig |3 Volltext |
| 951 | |a AR | ||
| 992 | |a 20230314 | ||
| 993 | |a Article | ||
| 994 | |a 2013 | ||
| 998 | |g 142466425 |a Rauch, Ferdinand |m 142466425:Rauch, Ferdinand |p 1 |x j |y j | ||
| 999 | |a KXP-PPN183909978X |e 4289445373 | ||
| BIB | |a Y | ||
| SER | |a journal | ||
| JSO | |a {"physDesc":[{"extent":"11 S."}],"relHost":[{"person":[{"family":"Cowling","given":"Keith","roleDisplay":"MitwirkendeR","display":"Cowling, Keith","role":"ctb"}],"title":[{"title_sort":"International journal of industrial organization","title":"International journal of industrial organization"}],"recId":"253781744","language":["eng"],"disp":"Advertising expenditure and consumer pricesInternational journal of industrial organization","type":{"bibl":"periodical","media":"Online-Ressource"},"note":["Gesehen am 25.11.20"],"part":{"year":"2013","issue":"4","pages":"331-341","volume":"31","text":"31(2013), 4, Seite 331-341","extent":"11"},"pubHistory":["1.1983 -"],"name":{"displayForm":["ed. Keith Cowling"]},"id":{"zdb":["1460610-0"],"eki":["253781744"],"issn":["0167-7187"]},"origin":[{"dateIssuedDisp":"1983-","publisher":"Elsevier ; North-Holland Publ. Co.","dateIssuedKey":"1983","publisherPlace":"Amsterdam [u.a.] ; Amsterdam"}],"physDesc":[{"extent":"Online-Ressource"}]}],"name":{"displayForm":["Ferdinand Rauch"]},"origin":[{"dateIssuedDisp":"2 May 2013","dateIssuedKey":"2013"}],"id":{"eki":["183909978X"],"doi":["10.1016/j.ijindorg.2013.05.001"]},"type":{"bibl":"article-journal","media":"Online-Ressource"},"note":["Gesehen am 14.03.2023"],"recId":"183909978X","language":["eng"],"person":[{"role":"aut","roleDisplay":"VerfasserIn","display":"Rauch, Ferdinand","given":"Ferdinand","family":"Rauch"}],"title":[{"title":"Advertising expenditure and consumer prices","title_sort":"Advertising expenditure and consumer prices"}]} | ||
| SRT | |a RAUCHFERDIADVERTISIN2201 | ||