Coping with people's inflation perceptions during a currency changeover

The discrepancy between popular impressions of how the 2002 changeover to the euro affected prices and its actual impact is perhaps the most surprising consequence of the single currency’s introduction. Following the changeover, perceived inflation rose significantly and returned to its prechangeove...

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Bibliographic Details
Main Authors: Eife, Thomas A. (Author) , Coombs, W. Timothy (Author)
Format: Book/Monograph Working Paper
Language:English
Published: Heidelberg University of Heidelberg, Department of Economics November 2007
Edition:Revised version
Series:Discussion paper series / Universität Heidelberg, Department of Economics no. 458
In: Discussion paper series (no. 458)

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Online Access:Resolving-System, Volltext: http://hdl.handle.net/10419/127271
Verlag, Volltext: http://www.awi.uni-heidelberg.de/with2/Discussion%20papers/papers/dp458.pdf
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Author Notes:Thomas A. Eife and W. Timothy Coombs
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Summary:The discrepancy between popular impressions of how the 2002 changeover to the euro affected prices and its actual impact is perhaps the most surprising consequence of the single currency’s introduction. Following the changeover, perceived inflation rose significantly and returned to its prechangeover level only several months later. This paper argues that people’s inflation misperceptions could have been avoided. Using principles of crisis communication, we identify the mistakes made and present policy recommendations for future changeovers.
Physical Description:Online Resource
Format:Systemvoraussetzungen: Acrobat Reader.